Partner, CōLab
Essential for life
My electric toothbrush
Bucket list
Traveling to Taipei
Learning to throw pottery
BFA in Graphic Design from Virginia Commonwealth University
Jmama is an experienced executive creative director with extensive experience developing comprehensive brand systems and designing for digital platforms. He has set product and brand design language for some of the most well-known names in the Bay Area. He’s a rare hybrid of both worlds of design in that he’s led the way in product design as well as creating brand identities—building beautiful visual stories that stand out, and smart, seamless products that back those stories up. Prior to co-founding CōLab in 2019, Jmama led design for new product launches at Airbnb, having joined the hospitality company in 2014 as one of its earliest designers. Before that, Jmama was a Design Lead at both Square (2012-2014), and at Huge (2010-2012). He started his career as a brand designer at Interbrand (2009-2010), after graduating from Virginia Commonwealth University with his Bachelor of Fine Arts in Graphic Design.